Age: 47
Occupation: Conservative pundit, media entrepreneur
Previous TIME 100 appearances: 1
Glenn Beck's cable ratings may be falling, but his vast media influence is still going strong. Between his 5 p.m. Fox News perch, a widely syndicated radio show, a news website, an online university, political novels, rallies and more, Beck commands an industry of conservative opinion worth tens of millions of dollars each year. And with regimes falling in the Middle East, multiple American wars abroad, WikiLeaks, stubborn unemployment, rising gas prices and another presidential race just around the corner, there'll be no shortage of fodder for his potent brand of paranoid punditry in the year 2011.